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Call Tracking: Why Should Your Business Use It?

Call Tracking: Why Should Your Business Use It?

Analyzing sources of customer requests is a very important business task. When you’re dealing with web traffic, it’s fairly easy to do — businesses can get behavioral customer data with the help of services like Google Analytics. However, when it comes to calls, it might get difficult. Call tracking is a simple solution.

Customer Service Optimisation Trends of 2020

Customer Service Optimisation Trends of 2020

Our experts have identified 9 important customer service trends that you should know about if you want to keep up with competitors and improve the overall customer experience. Let's take a look at how customer service is changing along with technology in 2020.

Top KPIs to Measure Contact Center Effectiveness

Top KPIs to Measure Contact Center Effectiveness

When it comes to analyzing contact center effectiveness, managers struggle to choose the most relevant metrics. Here, we review KPIs that measure customer experience and boost contact center performance.

What is Serverless Architecture?

What is Serverless Architecture?

Serverless architectures make it easy to deploy apps in the cloud. Developers can run the app code without the hassle of deploying and maintaining servers. Cloud providers manage servers for you.

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How to Send SMS with Node.js

How to Send SMS with Node.js

Voximplant Platform allows developers with any expertise level to send SMS messages in minutes. In this article, we’ll guide you through this development process. You can also watch a video version of this tutorial.

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