Burger King
Fast food chain Burger King uses Voximplant products for robot-aided screening of unsatisfactory job applications received by its HR Department.
The Virtual Assistant solves three tasks:
1) Pre-screening untargeted calls and applications.
2) Automatically adding candidate’s details into the common database.
3) Increasing qualified candidates’ application turnaround due to speedy processing.
Now, our recruiter can take a call having received from the robot data on the candidate’s age, citizenship, city of residence, and preferred job location. Thus, our employee is ready to suggest to the candidate the most convenient restaurant and job placement without asking redundant questions.
Reliability. Robot processes all incoming applications.
Resource Saving. Robot screens 30% of irrelevant applications.
Efficiency. Robot cuts down on two working hours per recruiter daily.
Effectiveness. Conversion into interviews is doubled.
Saving Money. The cost of one minute of a Virtual Assistant’s labor is 5 times less than one minute of a recruiter.
Convenience. Robot takes into account location and time when calling candidates and recruiters.
Burger King, founded in 1954, is the world’s second largest fast food chain, with roughly 12,500 restaurants globally that serve over 11 million customers daily. Since 2010, the chain has operated in Russia as well.
The HR department of Russian KFC restaurants receives over 15,000 resumes every month. The responses have two common features: some are filled out incorrectly, while others lose their relevance within a few hours. Thanks to the implementation of Voximplant platform modules, call center employees receive only applications verified by the robot from truly interested candidates.
To provide a customer-friendly service, Grow Food specialists developed a cloud call center. Grow Food developers built call queues and integrated them with the CRM to display customer data when an inbound call arrives. The solution is based on the Voximplant platform.
